Learn how to file a DBA & apply online

A Small Business Plan from LegalShield makes filing and managing a DBA (Doing Business As) as simple and stress free as possible.

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Trustpilot rating: 4.5 stars, 8,000+ reviews.
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4.5 million people covered by LegalShield
Lawyers avg 22 years of experience
Plans start at around $1/day
Established in 1972
Save on everyday items with MEMBERPerks
4.5 million people covered by LegalShield
Lawyers avg 22 years of experience
Plans start at around $1/day
Established in 1972
Save on everyday items with MEMBERPerks
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Do I need a DBA for my business?

A DBA (sometimes called a fictitious or assumed name) lets sole proprietors and formal business entities conduct business under a name that is different than their legal name.

  • Sole proprietors must file a DBA if they want to get a separate business bank account.
  • A DBA may work better for marketing and branding than using your personal name or using a legal company name if it does not quite match the nature of your business.
  • If your business is a legal entity, like an LLC, you can file multiple DBAs to operate different businesses without having to create a new entity each time.

When your business is a member of LegalShield, you get unlimited phone consultations with a lawyer that can answer DBA-related questions and help you file the right documents.

How to file a DBA correctly

To make sure you’re handling the name of your business according to applicable law, be sure to take the following steps.

  1. Determine if you need a standard DBA or a Federal Trademark.
  2. Determine where to file. Depending on the location and nature of your business, you may need to file with your county, state or the U.S. Patent and Trademark Office.
  3. Search state and federal databases to make sure the name you want to use will not violate an existing DBA filing or a federally registered trademark.
  4. Locate and fill out and submit the appropriate government forms.
  5. Pay filing fees. Typically $10-$100 for standard DBAs, more for trademarks.
  6. Respond to any inquiries from the agency reviewing your application.

Rather than stress and guess, join LegalShield today and your lawyer will make the entire business naming and filing process as painless as possible.

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Dealing with existing trademarks and name conflicts

If there is an existing company using the same or similar name you want to use, you may have a select a new name. If you have been contacted by another company that claims you are using their name, it’s a good idea to get legal advice as soon as possible.

  • What should I do if the two names are an exact match?
  • If the name I want to use sounds similar, is that ok?
  • How do you conduct business name searches in the first place?

An experienced business lawyer can clarify your options and guide you through the naming process to ensure you’re doing everything correctly and protecting your business.

Key features of our Small Business Legal Plans

LegalShield’s business plans can help you in the following areas:

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Advice, consultation and research

Legal consultation from a provider lawyer on business legal matters, with legal research for each issue, if needed.

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Letters or phone calls

Receive help with business legal matters more efficiently with professional communications issued on your behalf.

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Document review

Put business-related legal documents through legal review.

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Collection letters

A collection letter from a provider lawyer could help you recoup payments more efficiently.

What people are saying

Trustpilot five-star rating
Fantastic service. I cannot recommend them enough!
Small Business Member
,
TN
August 10, 2026
Trustpilot five-star rating
Good response to a moving company that attempted to aggressively bill in excess of what was represented by their agents. End result was a solution that resolved the matter which would otherwise have dragged on. Here's to the little guy.
Bruce
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OR Member
August 9, 2026
Trustpilot five-star rating
Finally no more worries for certain situations and no more sleepless nights wondering if we are going to overcome situations. Its like having a real team in your corner. Its definitely worth the money if you find yourself in trying times.
Anthony
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KY Member
August 5, 2026
Trustpilot five-star rating
I've decided to set up a trust. It can be complicated and it's easy to make a mistake that can derail all your efforts after it's too late to fix it. I feel confident I'll have trust that will protect my as well as my loved ones as I intend.
Rex
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FL Member
August 5, 2026
Trustpilot five-star rating
SIGH of RELIEF - Receiving help from Kristin, a real attorney, was so much of a relief re: Living Trust. She went over what I sent making sure my Trust was good for Oregon laws. Now I have peace of mind that there will be NO hiccups once we're gone.
Robin
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OR Member
August 4, 2026
Trustpilot five-star rating
Very professional! And so quick. I'm so grateful to LegalShield. Best thing I did, was to become a member. Thank you for all your help, you really gave me peace of mind.
Robin
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OR Member
August 3, 2026
Trustpilot five-star rating
It has helped me review a retreat participant agreement to make sure I am fully covered, and everything is clear for my clients. I also have used it for a dispute with a marketing consultant who would not release files after termination.
Small Business Member
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BC
July 6, 2026
Trustpilot five-star rating
LegalShield have taken care of my needs as far as drawing up a Will. It was fast and the process was very easy and im glad I have a membership with them.
Monica
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VA Member
July 6, 2026

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