Press Release

LegalShield to Join NFP’s InsurChoice Platform

March 28, 2023
2 min read

LegalShield named exclusive legal services provider on NFP's digital insurance marketplace

LegalShield, the largest voluntary benefit carrier for legal and reputation management services, and NFP, a leading property and casualty broker, benefits consultant, wealth manager, and retirement advisor, today announced a partnership for legal benefit plans to be offered through NFP's InsurChoice marketplace. LegalShield is the exclusive legal services provider on the InsurChoice platform.

Launched in 2021 as part of NFP Connect, InsurChoice is a digital insurance marketplace that provides businesses, membership organizations and strategic partners the opportunity to offer personal insurance solutions to their employees, members and customers. More than 100,000 employers and associations and millions of employees currently have access to the InsurChoice marketplace. NFP Connect is the centerpiece of NFP's digital transformation, driving how the company engages and enhances the user experience for its clients.

“LegalShield is a natural fit for the InsurChoice platform. Having access to affordable legal services is increasingly important in today’s world,” said Kevin Holt, CEO of NFP. “Adding this service to InsurChoice extends our ability to meet the comprehensive financial and personal protection needs of Americans, whether they’re employees accessing benefits through their employer or members of an association.”

“We’re excited to partner with NFP to leverage the InsurChoice marketplace as a distribution channel for LegalShield memberships,” said Jeff Bell, CEO of LegalShield. “This partnership gives us access to NFP’s impressive reach and network, which will allow us to bring affordable legal services to even more individuals and families.”

About NFP

NFP is a leading property and casualty broker, benefits consultant, wealth manager, and retirement plan advisor that provides solutions enabling client success through the expertise of over 7,000 global employees, investments in innovative technologies, and enduring relationships with highly rated insurers, vendors and financial institutions. NFP enables organizations and individuals to be confident in their decisions and conversations as they plan for and protect what matters most. For more information, visit NFP.com.

About LegalShield

LegalShield is one of North America’s leading providers of legal services, offering individuals, families and businesses of all sizes access to professional legal counsel for a low monthly fee. In addition, the company’s IDShield brand provides identity protection services to individuals and families. LegalShield and IDShield have more than 4.7 million members across North America. LegalShield is headquartered in Ada, Oklahoma. For more information, visit LegalShield.com.

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